What Americans Care About – Part III of III
April 25, 2008
“You’re going to see a lot more luxury cars in Wal-Mart parking lots.”
Now we’re getting closer to what Americans care about. They won’t give up their expensive, gas-guzzling cars before they switch commodity brands. No more ultra soft, super absorbent, strawberry fragranced, premium Charmin toilet paper. They’ll drive the buggy to the Wal-Mart for the store brand. Read more
What Americans Care About – Part I of III
April 23, 2008
In this presidential election year, let’s get this out in the open right away: Americans aren’t particularly bothered about the Iraq War. Yes…you heard right. I mean, sure, there’s a war, and they mention it at times on the news (although, with the Barack/Hillary show in progress, I can’t recall seeing a piece on the war on TV in weeks.) Read more
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